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SMK's app of the week: Headspace

While there's no doubt productivity apps help busy marketers get through the day, it's equally important to take time out from the Likes and tweets. One way to figuratively unplug is the holistic app  ....

17/03/2015

Despite Android continuing to close the gap, a new report reveals Apple still dominates overall mobile ad revenue. Like them Apples According to a recent study ....

Number Crunch: Content Marketing

16/03/2015 SMK Editor

It's been a buzzword for awhile now, but how much do you know about content marketing?  Covering everything from social media and blogs to photos and video, content marketing can mean many things to many brands. It also works a treat when done right. ....

Google Contacts gets major overhaul

12/03/2015 SMK Editor

Google has just released a major (some would say majorly overdue) update to Contacts. Keep track Google announced the news in a blog po ....

Everyone knows photos are one of the most popular types of content on social, but are you getting the most out of your online pics? Anyone can add a filter or tag, but today we're looking at three free tools that will take your social snaps to the next level. ....

Twitter launches Partner Audiences

11/03/2015 SMK Editor

Twitter has just launched a new feature aimed at helping advertisers deliver more targeted tweets. Demographic dig down Twitter's Partner Audiences feature was announced in a ....

SMK's app of the week: Short

10/03/2015 SMK Editor

With time and attention spans continually shrinking, a new app has arise to fill even your most idle moments. Never be at loss or risk being bored again with Short. Short and sweet ....

In news long-awaited by movie fans (and dreaded by network execs), Netflix has announced it will officially launch in Australia and New Zealand on March 24. Net gain The video streaming giant revealed it will launch with three tiers of service: Basic (SD ....

Twitter update makes teamwork easier

09/03/2015 SMK Editor

While Twitter is good for a great number of things, sharing accounts across a team isn’t traditionally one of them. Until now. Grouptweet In a long overdue and extremely welcome update, Twitter has released an update that m ....

Number Crunch: Email Marketing

09/03/2015 SMK Editor

Email marketing remains the workhorse of many brand campaigns. Not as sexy as Instagram or slick as Facebook, email remains a key way for brands to communicate with customers. Here's a look at how email marketing looks in 2015.  You've Got Ma ....

Tumblr continues to confound expectations this year.  A recent report found Tumblr is now the fastest growing social network. Now Tumblr is bucking th ....

While Facebook is now largely a pay-to-play space, there are still a few tips and tricks the crafty user can employ to increase their reach.  Here are three easy ways to win. 1. Rich media Text-only posts are so passé. Users (and Face ....