[SMK] Social Media Knowledge

Digital Marketing News

Number Crunch: Instagram

While the fortunes of other platforms ebb and flow, Instagram continues its charmed trajectory to ever new heights, with no signs of slowing.  Of course it doesn't hurt to have Facebook in your corner, but nonetheless users can't seem to get enough of ....

23/02/2015

Facebook announces Product Ads

23/02/2015 SMK Editor

Facebook has just announced Product Ads, a new unit designed to help merchants promote and sell their products online. Buy and sell Facebook announced the news in a  ....

Twitter CEO Dick Costolo has made a frank admission about his company's failure to deal with online bullying and harassment. #Stop Via internal memos acquired by ....

Facebook has just launched a Relevance Score aimed at helping brands understand how their ads are performing. Keep it real Facebook announced the news in a bl ....

Yelp has kicked off 2015 by rolling out a range of handy new features. Photo finish Yelp users on iOS and Android can now upload rich content such as photos and video more efficiently.   Yelp also now allows qu ....

Three ways to stand out on Linkedin

18/02/2015 SMK Editor

As we move towards the end of summer, there's still plenty of time to do a bit of social spring cleaning. Today we’re looking at three ways to improve your profile on LinkedIn in 2015. 1. Complete your profile It sounds ....

SMK's app of the week: OftenType

17/02/2015 SMK Editor

Here on the SMK blog we do a lot of typing, so our ears always prick up when a new app comes along promising a new way manage our furious finger tapping. The latest to come across our desk is the very clever ....

Twitter has just released its fourth quarter earnings for 2014, with the figures representing a mixed bag of social fruit. Ups and downs First ....

Number Crunch: Infographics

16/02/2015 SMK Editor

We humans tend to be visual creatures, and these days one of the most popular ways to communicate is through the infographic. Info to go Our appetite for infographic has grown dramatically in recent times. Over the past two years Google has seen ....

LinkedIn bounces back

16/02/2015 SMK Editor

LinkedIn has started 2015 in flying form, having just revealed record revenues for the past quarter. A lot to link LinkedIn's fourth quarter earnings for 2013 reached US$643 million, marking a massive 44 per cent rise in year-on-year revenue. ....

Twitter launches While You Were Away

13/02/2015 SMK Editor

After a fair bit of testing and tweaking, Twitter is now rolling out Recap, a service that summarises the highlights on Twitter since your last visit. Recollection Twitter announced the news in a ....

  Algorithms are very handy things, but sometimes nothing beats good old human intelligence.  Taking a leaf from this book, Facebook is now asking users for feedback about how to improve the News Feed. Q&A According to ....