[SMK] Social Media Knowledge

Digital Marketing News

Hungry Jack’s $5 experiment

Hungry Jack's together with Clemenger BBDO, Sydney have created 'The $5 Experiment' to promote the $4.95 Stunner deal. ....

28/03/2012

Further to our last update on Pinterest figures in Australia, visitation to the site has steadily grown. ....

Roger La Salle’s innovation approach is now practiced in 26 countries. His material is licensed through Deloitte, and he has written several books on the subject. ....

SMK looks at how George Patterson Y&R Sydney helped Colgate and The Smith Family use Facebook to raise money - and awareness - for Australian kids in need. ....

This week's tweather round-up

23/03/2012 SMK Editor

Jim Stynes, Whittaker's chocolate and packed public transport trend in the twittersphere this week. ....

Andy Lark is Chief Marketing Officer at CommBank, he shares how social channels work for the bank. ....

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In part three of a three part series on Social Regulation, Edelman Melbourne General Manager Grant Smith explores how businesses can harness the growing consumer power base. ....

Vogue archive online

20/03/2012 SMK Editor

Fashion forecasting giant WGSN has teamed with Vogue to present Vogue’s incredible archive alongside WGSN’s fashion insights. ....

SMK looks at the iFindOrderFast iPhone app allowing Bidvest Australia’s food service industry clients the ability to place their orders on the move. ....

This week's tweather round-up

16/03/2012 SMK Editor

Bullying, critical critics, fainting over boy bands and the iPad 3 occupied minds and tweets this week. ....

Pure Blonde has thanked fans with a personalised video message created by The Conscience Organisation with public relations managed by Liquid Ideas. ....

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Edelman Melbourne GM, Grant Smith, continues his discussion on social regulation in part two of a three part series. ....