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DIGITAL MARKETING NEWS

SMK’s app of the week: Moment

Being online is important and often awesome, but too much of anything can be a bad thing.

Helping realign your digital yin and yang is nifty new app Moment.

Stay in the moment

Moment shows you how often your use your phone every day, and aims to limit this time to create a balanced approach to on and offline living.

The app's motto is "Put down your phone and get back to your life".

Balance 

To begin your journey towards harmony, first set a daily limit for phone use.

Moment then reminds you when this limit is approaching. You can even arrange for Moment to force you off your phone for the times you need more encouragement.

Family time

You can also see how much time family members are spending on their phones and tablets, and schedule "off time". For example, around family meal times.

We like the way Moment runs unobtrusively in the background, only interjecting when you approach your usage limits.

You might be surprised by how much you're on the phone – and how much you can cut back without losing productivity.

To find out more and focus visit inthemoment.io.

Learn with SMK through April

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

April's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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