[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

CanTeen takes National Bandanna Day to Facebook

Bandanna Day

The Bandanna Day website profiles young people living with Cancer, and how joining CanTeen has benefited them. The moving, first person stories serve as engaging reminders of the importance of the organisation.

The website also offers eight creative ways to wear your bandanna.

Facebook competition

In consultation with Match Media, The Bandanna Day Facebook page supports a magazine and radio campaign.

A competition is being held to find ‘the quirkiest, most original way to wear a CanTeen bandanna’. Participants are encouraged to wear bandannas during activities like baking or bike riding, or style their bandannas has headwear, neckties or belts. Pictures can be uploaded to the Bandanna Day Facebook page and entrants are to be judged on participation and originality. A prize is not offered.

Claire Treadgold, CanTeen’s National Program Manager says, “Wearing your CanTeen bandanna is a powerful gesture that demonstrates to all young people living with cancer that they are supported and they are not alone. So we are asking all Australians to get involved in this fun photo challenge to raise awareness and show you care.”

Target

The Facebook competition is aimed at parents who, having children of their own, empathise with the children experiencing Cancer.

________________________________________________________________________________________________________

Twitter role:

Featured: CanTeen: @canteen, Match Media: @match_media

Article by: Lou Pardi: @loupardi, @smkapac

Learn with SMK through December

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU