Updated March 2023

Overview

Email marketing trends, innovations and email list building

• Email Marketing in 2023
• Personalisation & Automation
• Email Innovations
• Email Data Capture

Email marketing design, engagement & creative best practices

• Email design overview
• Why good email design is not enough
• Design best practices
• Gmail
• Email copywriting

Email Deliverability, Email Customer Relationship Management (CRM), Automation and Privacy

• Deliverability
• Data Hygiene & List Management
• CRM & Email Tagging
• Email Sequences
• iOS15

SMS, organic and paid messaging opportunities

• SMS Marketing
• Integrating SMS with CRM
• Data Management
• Messaging
• New Opportunities