[SMK] Social Media Knowledge

Tech Lab – TikTok (In-progress)

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TikTok Tech Lab Overview

This TechLab series began on the 6th October 2022 and is currently in progress. New material will be posted weekly.

  • TikTok For Business Set-up
    What is required to get up and running and a quick overview of business tools
  • TikTok Ads Lab
    Differing options for ad creating within TikTok Ads Manager
  • TikTok Ads Set Up
    Manual TikTok ads creation
  • TikTok Pixel and Conversions API
    How to install and set up the TikTok Pixel and Conversions API (CAPI)
  • TikTok Conversion Tracking
    How to set up conversions for TikTok Ads
  • TikTok Ads Creative Tools
    TikTok ad creative tools such as video templates, Spark Ads, Instant Forms and more