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Google iOS keyboard in the works

While Google has never shied away from building its apps and services for iOS, some have taken time to appear on iPhones and iPads around the world.

Almost 18 months after Apple introduced third-party keyboards with iOS 8, Google is reportedly set to release a keyboard with a slew of user-friendly features.

Search, search, search

The headline feature of Google's keyboard shouldn't surprise: the company wants more users visiting Google.com.

The keyboard is likely to display a Google logo at all times, ensuring search is never more than a click away.

Data pertaining to desktop search habits suggests users regularly input simple words to visit common websites, such as typing 'Facebook' before clicking Facebook.com in a Google search result.

Apps diminish that need on phones and tablets, so Google hopes to increase the likelihood of any and all searches by having it at the forefront of the keyboard.

Catching up to the field

Although business decisions clearly influence Google's decision to have such a large presence on iOS, users aren't taken for granted.

The keyboard will reportedly include gesture typing, made popular by Swype and SwiftKey and also present on Google's own Android keyboard, though that may take a back seat to a fan favourite – GIF search.

Social search

Popular on Twitter and the likes of Facebook Messenger in conversations between friends, the keyboard may have a direct GIF search button for easy access to all The Simpsons quotes and puppy videos you can handle.

Just don't forget to Google them.

The keyboard now being trialled with a roll out expected later this year. 

Learn with SMK through November

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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