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Number Crunch: Chrome 2016

We use them countless times every day, but how much do we know about our web browsers? Almost certainly less than they know about us.

Today we're looking at the most popular going around – Google's very popular and very powerful Chrome.

Chroming

Chrome was first released in 2008, after Google's Sergey Brin and Larry Page hired a bunch of developers from Mozilla Firefox to custom build Google's own browser.

At the time the most popular browsers were Internet Explorer and Firefox, both of which Chrome quickly outpaced.

Top dog

These days Chrome has 1 billion active users and accounts for 58% of web browsers around the globe.

It's also the most popular browser on smartphones – making up 45% of that market.

Searching for meaning

Chrome isn't just for absently surfing the web, it also offers powerful plugins for marketers.

Three of our favourites include MozBar, Signals, and Momentum.

Oodles of Doodles

Chrome is also the home of Google Doodles: animations related to certain dates and events.

Over the years Chrome has hosted Doodles covering every from Star Wars to Chinese New Year and Dracula's birthday. 

If you'd like to see a full list click here.

Learn with SMK through March

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

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SMK Editor

March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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