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Instagram’s Eventful update

In a bid to keep on top of breaking news (or at least trends), Instagram has released a new feature that lets users explore videos around live events.

Live to Air

Instagram announced the Explore Tab now gets a new channel dedicated to showcasing user-generated videos around live events, such as music concerts.

The channel will be personalised for each user, with recommendations based on preferences and habits.

Look see

The update comes on the back of a busy month for Instagram. The platform recently released Stories, and is now rolling out business profiles.

The new channel also comes as Instagram looks boost its video views, which have lagged behind Facebook and Snapchat.

To find out more visit blog.instagram.com.
 

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Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

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Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

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Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

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Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
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