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Facebook finds its voice in the Cloud

Facebook may have conquered all of the land, now it's turning its gaze (and appetite) to the cloud.

Airy Facey

Facebook is releasing a series of updates making it easier to upload and save your photos and videos to the Facebook cloud.

You’ll also be able to shove Stories and voice messages into Facebook’s virtual attic.

The service is currently being trialled in India, with a global rollout expected shortly.

Look Up

The update is largely focused around the in-app Facebook Camera. When taking a photo or shooting a video, you’ll soon be able to save directly to your Facebook account. 

Handy for saving phone storage, especially with high res photos and 4K videos becoming de rigueur. No word yet on whether Facebook will limit cloud storage capacity.

The trade off for users: Facebook gets a lot more of your data to tweak targeted advertising.

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December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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