[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Facebook phones Home

Facebook has just announced Facebook Home, a major new app that replaces the homescreen on Android devices with a dynamic Facebook ecosystem.

Powered by people

Mark Zuckerberg announced the new product in a press conference, explaining Facebook Home is based around a Cover Feed which features a constantly updated stream of photos, stories, status updates and notifications.

The app has been designed to let handset manufacturers optimise Home for their devices.

Up and away

Home will be rolled out in the US from April 12 as a download for Android users with operating systems including Jelly Bean and Ice Cream Sandwich, with further devices and tablets to be added in the coming months.

The download will cost US $99.99, although the upcoming HTC First handset will have Home baked into its operating system.

Android's very good year

The announcement does two things. It quashes talk of a Facebook phone, because Facebook no longer needs a phone. HTC has built one for it.

Secondly, it cements the growing influence of Android. Just last week Instagram revealed that over half its 100 million users are on Android.

In his press conference Zuckerberg concluded by stating that only one third of the world is online. The partnership between Facebook and Android positions both brands to capitalise on the next wave of smartphone owners. 

To see how Facebook Home works have a look at this video Facebook have released.

Check out SMK’s upcoming industry leading training courses in: Melbourne, Sydney, Brisbane, Perth, Canberra, Auckland, Adelaide and Wellington.

Also, browse through hundreds of online social media video tutorials on eSMK Facebook, Twitter, LinkedIn, YouTube and more!!

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU