[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

GIFs roll out for Facebook Comments

Facebook’s been teasing us for months about whether or not it will allow GIFs in comments.

Now it’s relented, and to celebrate the 30th birthday of the GIF Facebook has opened the floodgates

The GIF that keeps on GIFing

When composing a Facebook comment there’s now a new GIF button, right next to the emoji icon, 

In similar fashion to Messenger, pressing the button will open Facebook’s ever-increasing library of GIFs sourced from Giphy, Disney, and Tenor.

Fine print

Yet you can’t exactly GIF until you drop.  So you can’t upload a GIF, or post your favourite GIF's URL with your comment. You’ll just have to rely on Facebook’s stash for now.

While Facebook was pretty late to the GIF party, users can’t get enough GIF time. Last year 13 billion GIFs were sent on Messenger, or around 25,000 every minute.

In fact, GIF use on Messenger has increased threefold in the past year. While on New Year’s Day alone, 400 million GIFs were sent.

Are you a GIF-lover? Let us know your favs in the Comments 😉
 

Learn with SMK through August 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

August SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Techical Labs: LinkedIn Pages, Ads, Campaign Manager, Pixel Tracking, & More on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Ecommerce & Social Commerce Essentials on Thursdays from 10 am – 12 pm AEST

  • Module One: 2022 Ecommerce and social trends, tools, challenges and opportunities
  • Module Two: Driving high-quality traffic to your online store that converts via Search, social, email and more
  • Module Three: Harnessing the power of Customer Relationship Management (CRM) to boost ROI
  • Module Four: Maximising social commerce opportunities within Facebook, Instagram, TikTok & YouTube

2022 Facebook Marketing Masterclass on Fridays from 11 am – 1 pm AEST

  • Module 1: Facebook Marketing trends, benchmarks & opportunities
  • Module 2: Engaging Facebook users within the News Feeds & beyond
  • Module 3: Creating high-performing Facebook Ads campaigns
  • Module 4: Messaging, Events, Influencers, Groups & Commerce

Leave a Comment