[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Google+ launches Pinterest competitor

You can accuse Google+ of many things, but lacking tenacity is not one of them.

After mixed attempts at grabbing eyeballs from Facebook and Twitter, the plucky network has launched a Pinterest-esque service Collections.

Click and collect

Google+ Collections lets users create boards comprised of images, video and other content that are based around a particular topic.

Users can also create multiple boards, share them privately or publicly, and follow other boards.

G-up

Collections will appear in the Home stream of Google+, and is being billed as a new way to learn more about other G+ users.

While it might not be as fashionable as Facebook or Twitter, Google+ does have a dedicated following. And Google's full backing.

Collections might provide brands with a new way to express themselves visually, albeit in a similar way to Pinterest.

The feature is now available on Android and the web, with iOS coming shortly.

To find out more visit androidpolice.com.
 

Learn with SMK through December

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment