[SMK] Social Media Knowledge


Google My Business Agency Dash, live!

Recently, we mentioned that Google was set to invite agencies to do their third-party services all over Google My Business. Now, the big G has officially launched it via the The Keyword blog, and shared the link to sign-up for it.

Guide and help

Two major parts of the official launch are the newly minted Guide for agencies who are ready to take on the My Business tasks, plus a Help Centre for the ones who get stuck along the way.

Basically, the guide details four integral steps for agencies: register, create location groups, access your customers’ locations, and create user groups.

For anyone who’s been managing locations previously, they can also consolidate them all into a single account. Should make things a bit more manageable by reducing the number of logins and accounts to maintain.

Reasons to do

The new dashboard lets agencies efficiently manage thousands of locations under a single account. You can also send and receive invitations to manage listings and track the status of those requests.

There’s those aforementioned ‘Location Groups’ and ‘User Groups’, as well as a necessary search function to sort through the depth that will swell now the capabilities have been granted.

Is the potential reward from a well-managed Google My Business listing enough to justify the extra effort required by this expanded lot?

Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.

Learn with SMK through March

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

March SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics Masterclass on Thursdays from 10 am – 12 pm AEDT

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module 3: Analytics Campaign Tracking and Report Analysis
  • Module 4: GA4 Round-up, Conversion Attribution & Visualisation

Influencer Marketing Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: 2023 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce 

Leave a Comment