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Google’s Top 10 Searches in Australia for 2011

Google has revealed the fastest growing search terms in Australia for 2011, with celebrities, technology, sport and TV dominating the results.

The most searched term was for an item that does not yet exist: the iPhone 5, while British singer Adele was the highest-ranking person at #5. News events like Cyclone Yasi (#3), the Royal Wedding (#7) and the Rugby World cup (#8) might have been the top news stories on the list, but they were all trumped by Planking at #4.

The results also showed that Australians are still looking for love, with Love ranking the highest in the What is…? category. The nation now has a scientifically proven sweet tooth, with Red velvet cupcakes and Cake pops topping the Food and Drink section, while AFL dominated Sport and Justin Bieber was the most searched term in Google Images.

The findings come courtesy of Google’s Zeitgeist Project, which the company has used for the past 11 years to track global trends in searches. Here is a snapshot into some of Australia’s search habits:

Top 10 Fastest Rising Searches

1. iPhone 5
2. Minecraft
3. Cyclone Yasi
4. Planking
5. Adele
6. Angry Boys
7. Royal Wedding
8. Rugby World Cup
9. Iphone 4s
10. Rebecca Black

Top 5 news searches

1. YouTube
2. Julia Gillard
3. Facebook
4. iPhone5
5. Qantas

Top 5 food and drink searches

1. Red Velvet Cupcakes
2. Cake pops
3. Macaroon
4. Massaman Curry
5. Anzac Biscuits

Top 5 'what is…?' searches

1. Love
2. Energy
3. Planking
4. Culture
5. Electricity

A full list of Australian searches can be found on Google’s Zeitgeist 2011 website.

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