[SMK] Social Media Knowledge


LinkedIn: Do emojis belong in the office?

It might have been something Jerry and George could have mused if Seinfeld was still running.

Do emojis ever belong in the office environment? LinkedIn thinks it has the answer.

Thumbs up

In its Career Expert Series, LinkedIn has released a Dos and Dont's list of using emojis at work.

First of all, LinkedIn recommends being guided by your company's culture.

For example, if you're working at a law firm, ending litigation letters with a smiley face might not be appropriate.

Less is more

LinkedIn also cautions against overuse of emojis. It's better to think of them like exclamation marks.

Also, consider your platform. Emojis can work well on private work messaging apps like Slack, but not so much on email.

Pepper your correspondence with too many emojis, and you might not be taken seriously. If you're the boss, be aware that using emojis can set the tone for your employees.

Do you speak emoji?

Finally, never use an emoji unless you understand what it means, or could imply.

With new emojis being released all the time, this can be a challenge. If you need help, check out Emojipedia.

Learn with SMK through December

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Content Marketing Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: Content Marketing Strategy & Evaluation
  • Module 2: Social Media Organic & Paid Content Best Practices
  • Module 3: Optimising Content for Google Search Success
  • Module 4: Content Marketing Planning, Systems & Processes

Conversion Rate Optimisation (CRO) Masterclass on Fridays from 11 am – 1 pm AEST

  • Module 1: Conversion Rate Optimisation (CRO) Testing & UX Best Practices
  • Module 2: Tracking Conversions With Google Analytics, Meta Pixel & More
  • Module 3: Conversion Rate Optimisation Testing, Experimentation & Data Analysis
  • Module 4: Owned, Earned & Paid Media Conversion Rate Optimisation Strategies

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