[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

New Ways to Shop on Pinterest

Pinterest has rolled out new features making it easier for users to shop on the platform.

Pin to win

Buyable Pins, which first launched on mobile last year, have now come to the web.

Pinterest has also added a Shopping Bag, which lets you shop for multiple items, either on desktop or Android.

Simply drop and drag any Buyable Pins into your Shopping Bag. You can add more items later.

Once you're ready to check out, they'll all be there waiting to be shipped.

Cashing in

Finally, there's a new way to search for products within a Pin. Simply tap on the Visual Search Icon at the top of any pin, to reveal similar or related pins. 

At latest count, 20,000 merchants now offer over 10 million items for sale on Pinterest.

To find out more visit blog.pinterest.com.
 

Learn with SMK through August 2022

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Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

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August SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Techical Labs: LinkedIn Pages, Ads, Campaign Manager, Pixel Tracking, & More on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Ecommerce & Social Commerce Essentials on Thursdays from 10 am – 12 pm AEST

  • Module One: 2022 Ecommerce and social trends, tools, challenges and opportunities
  • Module Two: Driving high-quality traffic to your online store that converts via Search, social, email and more
  • Module Three: Harnessing the power of Customer Relationship Management (CRM) to boost ROI
  • Module Four: Maximising social commerce opportunities within Facebook, Instagram, TikTok & YouTube

2022 Facebook Marketing Masterclass on Fridays from 11 am – 1 pm AEST

  • Module 1: Facebook Marketing trends, benchmarks & opportunities
  • Module 2: Engaging Facebook users within the News Feeds & beyond
  • Module 3: Creating high-performing Facebook Ads campaigns
  • Module 4: Messaging, Events, Influencers, Groups & Commerce

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