[SMK] Social Media Knowledge


Number Crunch: Tablets

Tablets are big news, even if they're getting smaller. Since the iPad launched in April 2010, tablets have slowly but surely lured users away from notebooks and desktops.

Aside from good looks, tablets are also increasingly important for revenue as consumers swing to mobile commerce.

A recent infographic from SiliconAngle shows how tablets are taking over our office spaces. Here are the highlights.

At work

Almost three quarters (71 per cent) of SMEs report that they're using tablets as an additional device, rather than replacing an existing desktop or notebook.

Industries that have taken to tablets most enthusiastically include government, insurance, education and retail. 

Business vs consumer

Business tablet owners are most likely to use their tablets for browsing (73 per cent), email (69 per cent) and working remotely (67 per cent).

Consumers prefer using their tablets for gaming (84 per cent), browsing (78 per cent) and email (74 per cent).

OS wars

iOS remains the most popular operating system for tablet owners, with a 61 per cent market share.

Next comes Android (30 per cent), Microsoft/Windows (6 per cent) and Blackberry/QNX (3.3 per cent). 


Video is big business on tablets. Just under a third of tablet owners watch one hour of video every week day. The most popular places for watching videos at home are in bed and on the couch.

66 per cent of tablet owners watch videos on holiday, while 22 per cent watch videos at work.

To find out more visit siliconangle.com/blog

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