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Shopify brings eBay to their sales channels

Shopify is adding eBay to their existing avenues, allowing for users to sell their wares with an even greater reach.

Bidding on the future

With Shopify’s list of integrated channels, including Facebook, BuzzFeed, and Pinterest, eBay will allow for sellers to be even more diverse in how they expand their market.

Inventory info, such as product titles and descriptions, pricing, and specific item details, will all automatically sync with a user's Shopify account.

Orders made through eBay will be directly imported for fulfilments along with a confirmation message. Merchants of Shopify will be able to manage their streams from one centralised platform.

Testing, testing, USA

The new eBay addition hasn’t been rolled out just yet. Shopify will first be focusing on merchants selling within the US, expecting to generate as many as 169 million active shoppers.

Shopify has stated that 60% of their merchants do business through a minimum of two different channels, making the addition of eBay a lucrative move, compounded by the ease of operating through a centralised hub.

Do you buy or sell through Shopify? Is this a benefit to consumers? Give us your thoughts in the comment section.

Learn with SMK through November

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Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

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Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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