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DIGITAL MARKETING NEWS

Shopify brings eBay to their sales channels

Shopify is adding eBay to their existing avenues, allowing for users to sell their wares with an even greater reach.

Bidding on the future

With Shopify’s list of integrated channels, including Facebook, BuzzFeed, and Pinterest, eBay will allow for sellers to be even more diverse in how they expand their market.

Inventory info, such as product titles and descriptions, pricing, and specific item details, will all automatically sync with a user's Shopify account.

Orders made through eBay will be directly imported for fulfilments along with a confirmation message. Merchants of Shopify will be able to manage their streams from one centralised platform.

Testing, testing, USA

The new eBay addition hasn’t been rolled out just yet. Shopify will first be focusing on merchants selling within the US, expecting to generate as many as 169 million active shoppers.

Shopify has stated that 60% of their merchants do business through a minimum of two different channels, making the addition of eBay a lucrative move, compounded by the ease of operating through a centralised hub.

Do you buy or sell through Shopify? Is this a benefit to consumers? Give us your thoughts in the comment section.

Learn with SMK W/C 4th July 2022

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SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

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Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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