They say the customer is always right.

And while this might not strictly always be the case, top-notch customer service is an essential part of success – whether it’s face-to-face, over the phone, or online.

New app Intercom is helping make connecting with, and keeping, customers easier.

Custom content

Intercom is designed to let every member of your team communicate with customers, either via the app, website and email.

Intercom does this by integrating four products: Acquire, Engage, Learn and Engage, into one platform.

Reach out

Intercom offers insights on customers based on past behaviours, and suggests strategies with how to communicate with them.

Customers can be segmented based on a range of factors including purchasing preferences and location. The app also lets you create custom emails based on these insights.

As customers connect with brands in increasingly diverse ways, apps like Intercom are helping brands keep up to speed in delivering speedy and relevant customer service.

To find out more visit intercom.io.