[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

SMK’s app of the week: Signal 2.0

Ever since the revelations of Edward Snowden and the Sony Pictures hack last year, online privacy (or lack thereof) is a hot-button topic.

While it's not practical for us to employ military-grade systems to protect our data, there are some easy ways to help beef up your security. 

One we're looking at today goes by the unassuming name of Signal 2.0.

No mixed signals

This elegant app helps you make end-to-end encrypted calls and texts, without requiring a Computer Science degree or a big wad of cash.

The app also allows you to send secure photo and video messages.

Signal 2.0 says its tech is so good it couldn't hack into your data, even if it wanted to.

Is it secure?

Signal 2.0 is available for iOS and Android, and also allows you to verify who you're sending messages to, ensuring they arrive in the right place. 

And as its funded by donations Signal is ad-free and open source.

For those looking for a better way to secure their data, Signal 2.0 is worth a peep. 

To find out more visit whispersystems.org.
 

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment