[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

SMK’s app of the week: Taptalk

Messaging apps have been all the rage for some time now, and as the market gets tighter developers are getting more innovative.

The latest case in point: Taptalk.

Tap in

This iOS and Android app isn't aimed at plumbing enthusiasts, rather it's offering a novel take on photo and video messaging. 

Once downloaded, you connect to your friend via Facebook. The app then lets you take a picture by tapping a photo of your friend.

You can also press down on the photo to begin recording a video with the front-facing camera. And type a message to round things off.

Taptalk also sends a map of your location along with any missives.

Connect the dots

In a nod to our transient times, once viewed photos and videos can no longer be accessed.

And users must take a new photo or video to use the app – existing images or videos cannot be sent. 

If you'd like to try a new take on messaging you can find out more at taptalk.me.
 

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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