[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Snapchat launches new Docuseries

A new genre of programming is coming to Snapchat that will offer non-scripted episodes featuring social media personalities.

Doc + series

As other social media platforms continue to add and experiment with new content mediums, like Instagram’s IGTV and Facebook’s Watch, Snapchat is determined to carve its own original programming.

Whether unscripted proves to be the new trend all depends on what kind of “shows” boil out of the medium and at the moment it’s a bit early to say.

First round

Snapchat’s first docuseries, Endless Summer, will air later this year and follow vloggers Dylan Jordan and Summer Mckeen, a couple living in Laguna Beach.

Each episode will run from three to five minutes, while Snapchat is exploring other genres including news, sports, and dating.

For the curious, Bunim-Murray Productions are the people behind Endless Summer. In the past they've produced such gems as The Real World, The Simple Life, and Keeping up with the Kardashians. So…yay.

Are you excited for docuseries programming? Have you seen any of the programing offered on Snapchat? Let us know in our comments.

 

Learn with SMK through December

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU