Once an image sharing app, Kudos 🙂 has reinvented itself as a social network—and its main goal is to train children under 13 to be good at new media.

What Kudos 🙂 is and isn't

Kudos 🙂 is a moderated social media platform for youngsters.

It encourages positivity, sharing and support. Children need parent approval to get into it.

For folks concerned with commercialism: Kudos 🙂 is an ad-free platform.

For the privacy conscious, they guarantee that personal information is not shared with third parties. Geo-location is disabled. Permanent account deletion is possible, and when it is done all associated info is purged.

For the predator-wary, it is important that Kudos 🙂 has no private messaging.

Sans influencers

On the Aussie iTunes App Store, Bella_dance321 says that ‘Its [sic.] a good app[.] get some youtubers to sponsor you because no famous people are on here. No one will be famous if the accounts are private!’

This young person’s vision of what social media should do might not be all about celebrity, but it is a lot about celebrity.

Kudos 🙂 currently defines itself as outside that market. That may be good for kids who embrace it.

Awareness of platforms like Kudos 🙂 will be important for knowing how to engage youths in coming years. What other emerging apps have you got your eye on?

Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.