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Tumblr Tops 15 Billion pageviews per month

Micro-blogging platform and social networking website Tumblr has announced it now attracts more than 15 billion page views per month.

The best of both worlds

Tumblr falls somewhere between a blog and Twitter, it allows users to custom-design a blog and share content such as text, photos and video.

Users can 'follow' one another on the Tumblr network and re-blog posts, meaning content is amplified quickly. Unlike Twitter, the entire post, not just the headline or link, is shared and appears in the stream of users who follow the sharer.

The average Tumblr post is re-blogged 9 times, with only 10% of users creating original content.

Content can be uploaded via mobile devices and can be shared via social media platforms such as Facebook and Twitter.

40 million reasons for brands

Brands such as fashion label Bergdorf and IBM have well established Tumblr profiles.

With over 40 million blogs currently active on the platform and a rapidly growing user base, Tumblr is another service brands can utilise for exposure and to connect with customers.

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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