[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Why Facebook doesn’t have an image problem

A recent white paper from Facebook, Ericsson and and Qualcomm has revealed some interesting facts into Facebook's massive photo library

250 billion

Facebook currently hosts 250 billion photos, and the figure is increasing by a tidy 350 million per day.

Broken down further, this translates to 14.58 million photos every hour, 243,000 per minute and 4,000 per second.

As a point of reference Flickr has 8 billion photos and sees 3.5 million photos added every day.

Image

Photos are one of the most popular forms on content on Facebook. The average Facebook user uploads 217 photos.

Back in 2011 Facebook had a mere 100 billion photos. Since then the platform has introduced new features such as the ability to upload multiple photos in a single post.

This focus translates to brands too: Facebook posts with photos are twice as likely to generate Likes than text-only posts. 

Content

The white paper also revealed some other tidbits into Facebook's massive data banks.

Facebook users share 4.75 billion item of content per day, this includes posts, videos, photos, comments and updates. 4.5 billion Likes are generated every day, as are 10 billion messages.

To read the full white paper visit fbcdn-dragon-a.akamaihd.net.

Check out SMK’s upcoming industry leading training courses in: Melbourne, Sydney, Brisbane, Perth, Canberra, Auckland, Adelaide and Wellington.

Also, browse through hundreds of online social media video tutorials on eSMK Facebook, Twitter, LinkedIn, YouTube and more!!

Learn with SMK through December

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU