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YouTube goes big, embraces 4K streaming

February 3, 2022

Is bigger really better? YouTube thinks so, as content creators can now stream in glorious 4K.

Bigger than Ben-Hur?

What does that mean exactly? That you can now broadcast with a resolution four times clearer than the standard 1080p.

While the update is being touted as a boon for the gaming community, YouTube points out the update is also aimed at live events, such as sports games, launches, and concerts.

Keeping up with the Zuckerberg's

4K gives YouTube another edge of arch rival Facebook in the ongoing race for user eyeballs. 

Yet considering many users access YouTube on mobile, the quality difference may be negligible. Especially if the larger files blow out buffering times. 
 

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

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Not to mention a shoulder to cry on, occasionally

SMK Editor

SMK Editor

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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