[SMK] Social Media Knowledge


Browse in VR with Chrome

Chrome has launched into the virtual world.

Daydreaming to browse

Got a Daydream-ready Android phone? Is your Chrome app updated to the latest version?

If so, next time you get things going in your Daydream headset, you will be able to open Chrome from the device’s virtual reality homescreen.

What’s more, you can fully navigate the web through the VR interface. As seems particularly apt for VR, voice search is up and running. You can even use Chrome’s well-known unique features like incognito mode.

Only in dreams

Chrome for Daydream is mostly a clone of the familiar mobile app with a redesigned mode of interaction. However, it's got some features unique to the VR systems.

The only one Google’s promoting at the outset is ‘cinema mode’, which is Daydream’s optimisation of web-streamed videos for viewing through the VR platform.

Show us your wares

Of course, this only works if you’ve got the hardware to support it. You need a Daydream-ready phone fitted to a Daydream headset, or one of Lenovo’s standalone VR headsets, the Mirage Solo.

Regarding software, there was a fresh Chrome release at the start of August. You’re going to want to be updated to that iteration at least.

Websites specifically designed as Daydream experiences are bound to get more popular: what’s your best idea for a website that would be a VR attraction in its own right?

Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.

Learn with SMK through February

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

February's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation

Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST

  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

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