Brands embrace the online influencers

11/09/2012 SMK Editor

Some of the world’s biggest brands are using online influencers and social platforms in innovative ways to engage with global audiences. ....

Instagram and Twitter threaten Facebook on mobile

09/09/2012 SMK Editor

A new report shows Facebook is struggling to maintain dominance in the booming mobile app market. ....

Coca Cola becomes the first brand to hit 50million likes

09/09/2012 SMK Editor

The soft drink giant is the first retail brand to secure more than 50million "likes" on Facebook. ....

Facebook cracks down on fake "Likes"

09/09/2012 SMK Editor

Facebook is weeding out fake "Likes" caused by spammers, malware and black marketeers. ....

Twitter announces tweaks for promoted tweets

07/09/2012 SMK Editor

Twitter rolls out follower reporting and self-service Promoted Tweet features for brands. ....

Microsoft vs. Google

07/09/2012 SMK Editor

Microsoft launches Bing it On, a blind test letting users decide if Bing bests Google. ....

Adobe Social counts the cost

06/09/2012 SMK Editor

The newly released Adobe Social allows businesses to track online media promotions for return on investment. ....

Number Crunch: Australia's favourite brands on Facebook

06/09/2012 SMK Editor

The latest social media statistics reveal the most popular and engaged Australian brands on Facebook. ....

LinkedIn introduces notifications

06/09/2012 SMK Editor

LinkedIn has added notifications to its recently redesigned website, aiming to capture more of the growing social market. ....

Darren Rowse's blogging tips for brands

04/09/2012 SMK Editor

Darren Rowse from ProBlogger shares his thoughts on how Australian businesses should be engaging their users. ....

New tools for brands on Google+

04/09/2012 SMK Editor

Google announces a suite of new social networking tools for brands on Google+. ....