Don’t sink, swim
Martyn Thomas from FRANk Media shows how brands should map out their social strategy before diving into status updates. ....
07/06/2012
Bitly's brave new design
07/06/2012 SMK Editor
The URL shortening site unveils a host of new curation and social features ....
A new art of storytelling with Storify
06/06/2012 SMK Editor
Curation platform Storify allows users to curate social media to compile a meaningful narrative around an issue. ....
Tourism Tasmania wants to ‘Save a Mainlander’
05/06/2012 SMK Editor
Tasmanians are getting one back on the so-called ‘Mainlanders’, with a cheeky campaign to save their souls. ....
Number Crunch: LinkedIn in Australia
05/06/2012 SMK Editor
We take a closer look at the most recent LinkedIn usage statistics in Australia. ....
Tim Tams go Mad for Social
04/06/2012 SMK Editor
DDB Group takes an iconic Aussie biccy brand into new social territory ....
VICE on content and social media
01/06/2012 SMK Editor
VICE spoke with SMK about how the organisation has evolved, and their approach to social media. ....
YouTube Turns Seven
31/05/2012 SMK Editor
YouTube celebrates its 7th birthday and announces a milestone. ....
Facebook camera drops; say cheese!
30/05/2012 SMK Editor
Facebook unveil their new image sharing app, Facebook Camera. ....
Number Crunch: Twitter in Australia
29/05/2012 SMK Editor
We take a closer look at recent Twitter usage statistics in Australia. ....
CommBank can admit they’re behind can’t
28/05/2012 SMK Editor
After a mysterious public teaser campaign featuring the word ‘Can’t’ and the website whatiscant.com.au, CommBank have claimed responsibility for the campaign. ....
Top ten facts and tips from Facebook Australia
25/05/2012 SMK Editor
SMK attended Social Media Club Melbourne’s event where representatives of Facebook Australia presented local information and took questions from social media professionals. ....
