Instagram Rolls Out Biggest Redesign In Years
Instagram Doubles Down On Reels & Shopping Instagram has unveiled a significant new redesign focusing on Reels and Shopping. TikTok competitor Reels has been handed prize real estate within Instagram, while the Shop tab has also elev ....
20/11/2020
TikTok To Top 1.2 Billion Users in 2021
17/11/2020 SMK Editor
TikTok Forecast To Continue Its Phenomenal Growth TikTok is forecast to continue it’s phenomenal growth by smashing one billion monthly active users by 2021. Mobile data and analytics company App Annie has predicted that TikTok wil ....
Google Announces New SEO Ranking Signals From May 2021
15/11/2020 SMK Editor
Google Puts Marketers On Notice Back in May, Google announced that page experience would be included in Google Search ranking. Now we’ve got a roll-out ....
Google Podcast Manager’s Improved Listener Insights
12/11/2020 SMK Editor
Google Launches Podcast Manager Google has announced a feature that should interest podcasters, publishers and content producers. It’s called Google Podcast Manager. The Google Podcast Manager dashboard now allows creators to see h ....
Instagram Live's New Four-Hour Broadcasts & Badges
10/11/2020 SMK Editor
Instagram Ups The Ante As Live-Streaming Booms Instagram has announced a series of changes to Instagram Live, aimed at both brands and influencers alike, impacting production, editing and amplification. The headline change is expan ....
Microsoft Launches Smart Google Analytics Challenger
08/11/2020 SMK Editor
Free Web UX Tool Offers Visual Heatmaps, Session Playbacks & More Microsoft has announced the launch of a free-to-use behavioural analytics tool called Microsoft Clarity. Clarity, as the name suggests, is designed to help users go do ....
Pinterest’s Latest Ecommerce Bonanza
05/11/2020 SMK Editor
New Tools To Curate, Feature & Measure eCommerce Offering Pinterest has announced five new updates aimed at helping businesses create a storefront, sell their products and better understand results. And, it’s not just Woolies a ....
WhatsApp Expands Business Features
02/11/2020 SMK Editor
Business Is Booming For WhatsApp Business WhatsApp launched its Business app in 2018. The Business app, which is free, is designed to help businesses connect with their customers and establish an official presence on a platform that&rsq ....
Instagram Expands IGTV Ads & Live Video Fan Badges
01/11/2020 SMK Editor
New Instagram Features For Marketers & Creators Instagram is casting itself as the hero their army of influencers never knew they needed with two key announcements. The platform has announced a double whammy of measures that wi ....
TikTok Launches Shopify Social Commerce Partnership
30/10/2020 SMK Editor
TikTok Channel Launch On Shopify Opens Door To Easy Ads & Sales TikTok has expanded its social commerce offering through a new partnership with Shopify, now making it easier for Shopify’s massive base of merchants to reach a youn ....
LinkedIn Upgrades Events With New Organic & Ad Features
27/10/2020 SMK Editor
Corporate Events Get Significant Boost On LinkedIn LinkedIn has been tinkering with their Events offering all year. Have they finally struck gold? In March they launched their beta version of Events, which required a lot of improvement ( ....
Facebook & Instagram Holiday Shopping Upgrade
25/10/2020 SMK Editor
Facebook Fires Up Shopping Custom Audiences & Product Tags In a timely boost for marketers and eCommerce brands across the world, Facebook has introduced a host of new tools to help businesses make the most of the Christmas rush. ....