[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook Business Pages get mobile facelift

Facebook has just released an update for Pages aimed at helping merchants and retailers promote and sell more products via mobile. 

Mobile first

Facebook announced the news in a blog post.

"Today we’re adding new features to Pages to make it easier for the more than 45 million active businesses on Facebook to highlight important information and reach their goals."

Shop till you drop

Business Pages on mobile are now divided into two sections: Shop and Services. The Shop tab allows users to browse and purchase products, the Services tab is where brands can showcase their offering.

There are also more prominent call-to-action buttons including "Call Now", "Send Message", and "Contact Us".

Moving forward

With over 1 billion users accessing Facebook Pages every month, the update might help direct some of that traffic to SMEs – without having to shell out for advertising.

To find out more visit facebook.com/business.
 

Learn with SMK W/C 4th July 2022

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SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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