If it looks like a duck and quacks like a duck….it’s a Google Ad?
An update from Google sees new ad units that look suspiciously like the pins used in Google Maps.
Pin the tail on the product
Google announced the launch of Local Search ads in a blog post.
“If you run a local business, advertising on Google Maps is a powerful way to attract nearby customers.
“Ads on Google Maps make it easy for people to contact, find, and make their way to your business location.”
Roadmap to profit?
Local Search ads will promote businesses on Google.com and Google Maps.
For example, if you’re out of town and looking for an Italian restaurant, the Local Search ad will appear as a purple icon, similar to the red pins that denote places of interest.
The ad includes Call and Directions buttons, and can also feature special offers.
All roads lead to Google
The ads are compatible on desktop and mobile, and work as an extension of Google AdWords.
For businesses wanting to connect with customers on-the-go, visit support.google.com.
RECOMMENDED FOR YOU
Meta Bets Big on Meta AI
Meta has recently amplified its role in the generative…
Meta has recently amplified its role in the generative…
LinkedIn Trials Premium Company Page Business Subscription
LinkedIn is looking to follow Meta’s lead as it…
LinkedIn is looking to follow Meta’s lead as it…
Google Introduces New Generative AI Video Tools
Google has recently enhanced its creative tools by integrating…
Google has recently enhanced its creative tools by integrating…