[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

iMessage can now settle your debts

Apple has been many things to many people over the years: innovator, disruptor, enfant terrible, bankrupt, and very, very rich.

Now Apple is adding a new feather to its cap: debt collector.

Offer you can’t refuse

No, Apple isn’t quite getting into the standover business. Rather, iMessage can now make and accept payments on your behalf.

If your friend sends you a text reminding you about that $50 you owe them for dinner last week, iMessage now suggests the Apple Pay button, loaded with the aforementioned amount.

Use the TouchID to authorise the payment, and your friend will receive the money in their Apple Pay account.

Pay to Play

The update isn’t exactly groundbreaking, but brings Apple up to speed with similar services from Messenger, PayPal, and Square Cash.

What are your favourite apps for sending (and requesting) peer to peer payments? Let us know in the Comments.

Learn with SMK through October

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

October's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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