[SMK] Social Media Knowledge


MarTech Monday: Sweet Tweets with Tweetbot Topics

Twitter’s 140 character limit is arguably its greatest feature, however it can be limiting when you just have to say more.

Happily, popular Twitter client Tweetbot has come up with a nifty patchwork solution.

Tweet all about it

Tweetbot’s latest iOS app sports a new function called Topics, which lets you group related tweets together seamlessly.

It works like this: click the Compose button in Tweetbot, then tap the “+” button. This allows you to add a title and hashtag to your Topic.

All subsequent tweets will be added to this Topic and hashtag. You can close Topics at any time and resume normal tweeting.


Tweetbot stores your Topics in the cloud, meaning they can be accessed across your devices.

With Jack Dorsey recently confirming Twitter’s 140 character limit isn’t going anywhere, Tweetbot Topics provides brands with an easy way to get more mileage out of tweets.

To find out more visit tapbots.com/tweetbot.

Learn with SMK through February

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

February's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST
  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.
Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST
  • Technical Labs explore the technological process and workflows related to key digital marketing activities.
SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST
  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation
Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST
  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

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