[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Messenger gets Lovey-Dovey

Facebook Messenger released a whimsical feature a few weeks ago that sends an automatic notification of romantic themes for new relationship statuses.

Feels and emojis

Just got into a new relationship? Well, prepare yourself when you make it “Facebook official,” because the new notification includes:

  • An AR overlay of cascading hearts
  • Custom emojis to promote love struck convos
  • Custom text colours and nicknames to keep it fun
  • Prioritising your loved one in the Active tab to keep them top of the list for chatting.

Easy to access

The newly minted filters and stickers are also available on Messenger video chat, bringing the spontaneity of hug and kiss décor to real-time conversations.

Users need only call or open a conversation, tap the star icon and enjoy all the available effects and filters, bringing a bit of colour and cuteness to your romantic conversations.

What are your thoughts on the new love-themed effects? We want to know in the comments section.

Learn with SMK through December

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Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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