[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

onSocial Multi-streaming Live Video

BlueJeans—a company renowned for cloud-based video conferencing and comms services—has unveiled onSocial. It’s a multi-stream live video broadcasting platform that embraces social media for broad accessibility.

Facebook Live plus

onSocial is building on the success of Facebook Live. It lets producers bring multiple streams together into a single broadcast.

For viewers, onSocial grants access to multiple simultaneous feeds, all viewable through a single event screen. Involvement and immersion seems heightened by the apparent control it offers.

Multi-streaming possibilities

From the producer’s end, there’s the flexibility to show different content in each feed. onSocial plans for individuals allow for up to 25 simultaneous feeds. Plans for individuals have the capacity to stream up 100 feeds at once.

Entire events can also be recorded and saved. In this way, they may later be made available for download.

Compatibility & versatility

Given BlueJeans established expertise in cross-platform video conferencing, it should come as no surprise that onSocial is broadly device compatible. Broadcasters can connect their livestream to the onSocial from a desktop computer, a mobile device or even professional A/V equipment.

BlueJeans’ promo video for the new service shows it being used to stream roundtable discussions, question-and-answer sessions, multi-angle TV shows, educational forums and remote team presentations.

Video makers can set-up a slick production, a budget broadcast or take things fully mobile. Versatility like this may see onSocial adopted by anyone from solo social media influencers through to corporate giants.

Go onSocial

Two onSocial plans are available—Personal and Studio. The latter is obviously the premium product, allowing more simultaneous streams and providing a higher level of support. Neither of the plans yet has a flat price: it’s all currently price on inquiry.

Parent company BlueJeans has been rated among the top start-ups globally and its cloud services are acclaimed and commercially successful. The brand is considered innovative and cool. onSocial seems set to enhance this reputation.

At launch, onSocial looks to be mainly targeting US users. Due to this, its plans and support services are largely skewed to cater for that crowd. You can check out whether it’ll work for your business with a Free Trial.

Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment