[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Twitter extends love to logged out users

Twitter is extending its reach to logged out users with a pair of updates aimed at bringing wayward tweeters back into the #fold.

Reach out

Twitter announced the new updates, a refreshed homepage and home timeline, in a blog post.

“Every month, over 500 million people visit Twitter to see what’s happening around the world. From conversations around live events to breaking news to pandas playing in the snow, we want to make great content accessible for everyone — even if you’re not signed in.”

No place like home

The new user-friendly homepage is designed to help logged-out users more easily discover tweets, images and videos.

Until now, this souped-up version of the homepage was only available in the US and Japan.

Home timeline

Twitter’s home timeline is essentially designed for the same purpose, but for mobile users.

Previously, logged-out mobile users could see tweets, and that was pretty much it. Home timeline makes it easier for mobile users to follow content around tweets, such as conversations and rich content.

Bring 'em back

The updates are intended to address Twitter’s ongoing problem of stagnating user growth by appealing to new users and “lurkers” (Twitter users who sign up but don’t regularly tweet).

Twitter’s new homepage and home timeline are available in 23 countries, including Australia.
 

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

Leave a Comment