[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

YouTube hears the music

YouTube has just launched its long-awaited music subscription service.

Change of key

YouTube Music Key gives users access to Google Play Music's 30 million strong library, in addition to ad-free music videos and offline viewing.

“Starting today, you’ll see a new home just for music on your YouTube app for Android, iOS and on YouTube.com that shows your favorite music videos, recommended music playlists based on what you’re into and playlists of trending music across YouTube,” the company explained in a blog post.

Tune in

The service also dovetails with a new music feature on YouTube that recommends playlists based on trends and users' interests.

In addition, YouTube Music Key will also notify users when artists they follow post new content.

Musically inclined

With over 1 billion monthly active users, YouTube has a vast user base to tap for music money. The difference between Music Key other streaming services such as Spotify, is that the emphasis is on music videos.

If users want to view as well as hear the music, it might prove a very lucrative earner for Google-owned YouTube.

YouTube Music Key is currently in beta and available on Android, iOS and desktop for US$9.99 per month.

To find out more visit youtube-global.blogspot.com.au

If you enjoyed this article then subscribe FREE to the twice weekly SMK Digital Bulletin, click here now or visit www.smk.net.au/subscribe.

Also, click here download SMK's Facebook Marketing Best Practice Guide Program. This FREE program has been put together to help businesses and organisations keep up to date with best practice surrounding the five major principles of Facebook marketing. A MUST for every marketer!

Learn with SMK through April

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

April's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment