[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

YouTube is going “Dark”

YouTube has officially brought its Dark Theme to the mobile platform, and Apple users will be happy to know they are first in line.

Power saver

Since the introduction of a darker theme to the YouTube web platform, users have been anxiously awaiting to bring the new tint to their mobile device.

Since March, Apple users gained access to the new colourless theme with Android users due to receive the same treatment in the coming weeks.

Not only does the new theme look cool, but it also conserves battery life for devices with an OLED display, even though true black would save just a little more.

Shades of grey

Technically the new scheme is dark grey, not black, but still a welcome option to the blinding white of YouTube’s traditional layout.

The feature can be toggled off and on through the YouTube app settings. Some critics are surprised Google hasn’t gone with a total black, oppose to dark grey, but the dimmer style has been well received none the less.

Are you ready to go dim? Do you think its odd Google updates Apple before their own Android devices? Let us know in our comments section.

Learn with SMK through February 2023

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Feb SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

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Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

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Email Marketing Masterclass on Thursdays from 10 am – 12 pm AEDT

  • Module 1: Email marketing trends, innovations and email list building
  • Module 2: Email marketing design, engagement & creative best practices
  • Module 3: Email Deliverability, Email Customer Relationship Management (CRM), Automation and Privacy
  • Module 4: SMS, organic and paid messaging opportunities

Digital Copywriting Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: Digital copywriting trends, tools, challenges and opportunities
  • Module 2: Website, email and SMS copywriting
  • Module 3: Earned media: Social media best practices and more
  • Module 4: Paid media – Social, Search & Display ad copywriting

 

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