[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Android Pay ups the game with in-app payments

Android Pay has long offered NFC contactless payments (something the iPhone only started to do in Australia last year). Now Google's payment platform is upping the ante with in-app payments.

Pay to play

Now Android Pay lets you buy physical items and digital content directly from your apps.

This will streamline the purchasing process to one simple press of the shiny Android Pay button.

App-etite for more?

However not all apps will offer the feature straight away. They must have signed up for the update, with early adopters including Instacart and Fancy. Google says it's expecting more retailers to sign up this year.

With Apple Pay limping along in Australia and currently only available for American Express customers, Android Pay's latest update gives the service a bigger headstart over its iOS rival.

Don't be surprised if Facebook throws its hat into the mobile payments ring before the year's out.
 

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

Leave a Comment