Pumping life into dead air

19/08/2012 SMK Editor

Two months on from launch, social video platform Airtime releases new functionality to try and find its audience ....

Facebook announces Facebook Stories

16/08/2012 SMK Editor

Facebook Stories chronicles incredible ways people use the social network. ....

Tumblr Launches Reblorg

16/08/2012 SMK Editor

Has Tumblr come up with a creative answer to online advertising? ....

Bit.ly’s new Realtime search engine digs up viral news on the fly

16/08/2012 SMK Editor

Bit.ly releases Realtime, a search engine for real-time viral news. ....

Digg relaunches with new social design

13/08/2012 SMK Editor

Digg, the once high-flying social news site, has relaunched under new ownership after a six-week rebuilding. ....

Facebook rolls out powerful page post targeting options

13/08/2012 SMK Editor

Facebook has started rolling out powerful new post targeting options called 'Page Post Targeting Enhanced.' ....

Google buys NZ-developed social start up Wildfire

12/08/2012 SMK Editor

Google acquires marketing start-up Wildfire to help the world's largest internet search company expand further into social media. ....

Australian ruling on Facebook comments causes wide-ranging uncertainty

10/08/2012 SMK Editor

Last week, the Australian Advertising Standard Bureau ruled that user-generated comments found on a brand’s Facebook page should be subject to the same regulations as conventional marketing and advertising efforts ....

Facebook aims to monetise mobile market with app ads

10/08/2012 SMK Editor

In the same week that Google announced almost half of all Olympic related searches in Australia were made using mobile devices, Facebook has announced testing of a new ad unit aimed at driving installs of mobile apps. ....

Social Gifting: Its all in the way you Wrapp It

06/08/2012 SMK Editor

Social gifting has arrived in Australia with Swedish based Wrapp launching with the support of several Australian retailers ....

Facebooks New Tools Aim Straight at Marketers

06/08/2012 SMK Editor

Facebook has added a number of new marketing features further highlighting the platforms potential as a marketing tool. ....