[SMK] Social Media Knowledge

Digital Marketing News

Prime Minister to boost Google+’s profile with Hangout

On July 21 Julia Gillard will be using a Google+ Hangout to come face to face with everyday Australians. ....

15/07/2012

Deliting in the challenge

12/07/2012 SMK Editor

Australian snack food company Fantastic wants to know how far you'll go for a free box of Delites chips. ....

Telstra moves into music streaming

12/07/2012 SMK Editor

Telstra enters the online music streaming arena with the launch of its MOG subscription service. ....

CBA’s Bank of Facebook

11/07/2012 SMK Editor

The Commonwealth Bank works to launch a Facebook app this year in response to consumer demand. ....

Twitter’s Mobile Ads take the lead

11/07/2012 SMK Editor

Twitter’s mobile ads begin to click, stepping up the pressure in mobile advertising against larger competitor Facebook. ....

BPAY plays bingo

10/07/2012 SMK Editor

The electronic billing system is letting Australian users pay and play. ....

Google’s Mobile App Analytics

10/07/2012 SMK Editor

Google releases its latest and most sophisticated measuring tool for mobile applications. ....

Winemakers Casella use mobile and social media to help craft Arvo, Australia’s ‘perfect lager’. ....

Google+ introduces Google Events

06/07/2012 SMK Editor

To celebrate its first birthday Google+ ramps up its social collateral. ....

C’mon Aussie Social Media, C'mon

05/07/2012 SMK Editor

Martyn Thomas from FRANk Media looks at what the latest Nielsen report says for Australian brands using social. ....

Mobile image sharing service Instagram moves closer to the desktop with a host of new interactive features. ....

Facebook‘s Open Graph

02/07/2012 SMK Editor

Facebook’s latest roll-out could make targeting consumers more effective. ....