Combatting trolls

02/05/2012 SMK Editor

Yelp Director of Marketing Laura Nestler shares how the online review site and community combats trolls. ....

Facebook Offers

02/05/2012 SMK Editor

Facebook has launched a new ‘Offers’ feature allowing businesses to deliver deals directly to their brand’s page and to the News Feeds of their subscribed users. ....

The Secret to Social Media Success: Be Social

01/05/2012 SMK Editor

Claudio Pannuzio discusses the ‘social’ in social media. ....

Expert profile: Yelp Marketing Director Laura Nestler

27/04/2012 SMK Editor

Laura Nestler joined Yelp in 2007 in Portland and has since set up Yelp in London and Australia. She speaks with SMK about her journey. ....

Red Cross Australia targets nuclear weapons

27/04/2012 SMK Editor

Six months into Red Cross Australa's 'Target Nuclear Weapons' campaign, SMK looks at the work behind the campaign, which seems destined to reach one million people this year. ....

Few on board with updated public transport app

26/04/2012 SMK Editor

The recently released Victorian Public Transport app has received over 2,200 ratings in the app store, equating to a measly 1.5 stars. ....

New technology: There it is

24/04/2012 SMK Editor

Search visualised and brought to life; the technology behind There it is has a multitude of applications. ....

Jim Beam gets primal

24/04/2012 SMK Editor

The Works Sydney go primal on social media in their latest campaign for Jim Beam. ....

MLA Wants Workers to Chuck a Sunday

20/04/2012 SMK Editor

Meat and Livestock Australia (MLA) have followed up their popular Australia Day ‘Chopular Culture’ campaign by trying to persuade consumers to ’Chuck a Sunday’. ....

Fashionopolis fashion blogger's conference

19/04/2012 SMK Editor

Fashion bloggers from around Australia will come together to learn and network at the inaugural Fashionopolis fashion bloggers conference. ....

A Video Is Worth 1.8 Million Words

18/04/2012 SMK Editor

“Video killed the radio star,” blurted a 1979 song declaring the demise of radio and ushering us into the era of music videos. More than three decades later, video is swiftly replacing the written word. ....