Facebook Messenger F8 Marketing Takeaways
"A Modern Day Social Network Built Around Messaging" This is the third and final instalment of SMK’s F8 coverage. Today we are exploring Facebook Messenger, following ....
07/05/2019
Major Instagram F8 Takeaways
06/05/2019 SMK Editor
F8 Changes Galore: Vanity Metrics, Influencers, Camera, Commerce and Stories Last week was Facebook’s F8 Conference, the biggest event in Facebook’s calendar. For the uninitiated, think of on ....
Major Facebook F8 Takeways For Marketers
03/05/2019 SMK Editor
Marketers Globally Groan, As Facebook Shreds Social Strategies. Again. It’s that time of the year again: F8. The Facebook F8 developer conference is Big Blue’s biggest event of the year. Mark Zuckerberg practise ....
Snapchat Is Back At The Races
30/04/2019 SMK Editor
Strong Snap Q1 Sees Usage & Revenue Up After a 2018 to forget, Snapchat is finally rocking and rolling again, with both usage and revenue up for the plucky camera company. Snapchat posted its first daily user growth in over a year. A ....
LinkedIn Engagement Up 24%
29/04/2019 SMK Editor
LinkedIn's 2019 Feature Extravaganza Pays Off LinkedIn’s parent company Microsoft has just released its quarterly results, showing a booming platform, going from strength to strength. Microsoft CEO Satya Nadella: ....
Instagram Trialling Killing Off Likes
26/04/2019 SMK Editor
'But How Will We Validate Our Existence', Cry The Instafamous??!?? A leaked Instagram design trial shows the platform is experimenting with obscuring and hiding ‘Like’ counts, as uncovered by ....
Facebook Redesigns Ads Manager & Business Manager
24/04/2019 SMK Editor
Facebook Declunks Ads Manager & Streamlines Business Manager Facebook has announced a series of changes for Ads Manager, with the rollout of a design refresh and improved navigation. The changes form part of a wider update to B ....
Facebook Launches 'Click-Gap' Algorithm Ranking Signal
15/04/2019 SMK Editor
Updates Lanch As Part Of Wide-reaching News Feed Changes Facebook has just announced one of its most significant News Feed algorithm updates yet, with the launch of ‘Click-Gap’. Click-Gap borrows heavily from search ....
Instagram's Latest Algorithm Update Puts Influencers On Notice
12/04/2019 SMK Editor
New Instagram Guidelines Likely To Hit Influencers & Memes Instagram has this week rolled out a slew of new algorithm updates, effective immediately, with the intent of making it a more wholesome experience. The updates form ....
Google's New & Improved Keyword Planner
10/04/2019 SMK Editor
Expanded Keyword & Content Trends Roll Out In Google Ads Manager Google has just released a series of updates to its Keyword Planning tool for Google Ads. ....
SnapChat: 'We Own 18 - 24 Year Olds'
09/04/2019 SMK Editor
Snapchat Ramps Up At 2019 Partner Summit During Snap’s inaugural ‘Partner Summit’ last week in Los Angeles Chief Executive, Evan Spiegel, came out swinging for copycats Instagram and Facebook, alongside announcing a series of i ....
YouTube Drives 37% Of Mobile Web Traffic
05/04/2019 SMK Editor
[New Study] YouTube Obliterates Facebook, Instagram & Netflix YouTube is leaving Facebook, Instagram and the rest of the web in its wake, single-handily responsible for 37% of all mobile web traffic, ....