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Google My Business Improves Local Search Opportunties

Google Offers Visibility Boost For Both Search & Google Maps Google has just released an update for Google My Business (GMB) helping businesses that do not have a set, physical location better define their service areas. Boosting their visib ....

29/01/2019

Instagram Quells 7% Organic Reach Rumours  Marketers can rest easy this long weekend since Instagram has just announced that there hasn’t been a significant algorithm update in recent weeks. Social media marketers will no doub ....

Facebook Rejigs Group Invites & Analytics   Facebook has just released a new Facebook Group update, impacting how marketers engage, build and report on Groups on the platform. At the start of 2018, Mark Zuckerberg altered t ....

Buzzsumo Facebook News Feed Study Getting good organic results on Facebook, via the main News Feed anyway, gets more challenging each year. However, a new study just released prov ....

New LinkedIn Page Features Live

21/01/2019 SMK Editor

Expanded LinkedIn Features and Functions Rolling Out LinkedIn’s marketing renaissance continues apace, as the platform rolls out a raft of its new LinkedIn Page updates, announced just before Xmas. LinkedIn’s latest attempt t ....

Shutterstock's 2019 Creative Trends

18/01/2019 SMK Editor

Producing Compelling Visual Content In 2019 Visual marketing has been in the ascendency online for some time. Senior Facebook execs predicted the demise of ....

Will Google's New 'Related Activity Cards' Boost Brand Browsing?  Google is now rolling out a new feature in search named “your related activity”, which allows mobile users to pick up a search where they left off pre ....

YouTube’s New Video Experience To Woo Mobile Viewers YouTube has today announced a new way for users to experience video on the platform, taking a leaf out of Tinder’s book. The update announced today for iOS (sad face for Go ....

Do Driving. Earn Points. Get Free Stuff Imagine earning reward points for driving past a Flight Centre billboard or listening to an ad for Vodafone on the radio. Imagine earning points for somehow navigating from Sydney CBD to the airpor ....

Instagram Lets Marketers Share Posts Across Multiple Profiles Instagram is rolling out a new feature in iOS providing users running multiple accounts th ....

Google Beefs Up Shopping Campaigns

14/01/2019 SMK Editor

Google's Improving Shopping Campaigns For retailers and manufacturers alike, Google Shopping campaigns are an absolute must. ....

2019 Trends From Goat's Milk Soap To Jam Making Coming up with fresh ideas for content is difficult.  ....