Google's New Responsive Video Ads

27/02/2019 SMK Editor

Video Launches For Responsive Display Ads Google has announced an update of its Responsive Display Ads (RDAs), expanding the feature to incorporate video. Google first introduced responsive style ads on the Google Display Network (GDN) a ....

Is Instagram Doing A Snapchat On Pinterest?

25/02/2019 SMK Editor

Instagram's New IGTV Redesign & ‘Pinteresty’ Features Social media super-sleuths have recently uncovered some interesting new Instagram features being tested, seemingly ‘borrowing’ from Snapchat (again) for IGTV a ....

Facebook's Latest Ad Budgeting Update

22/02/2019 SMK Editor

Facebook Ads Default To Campaign Budget Opti ....

LinkedIn Goes Live With LinkedIn Live

20/02/2019 SMK Editor

LinkedIn Expands Video Offering With New Live-streaming Feature LinkedIn finally joins the live video craze with the launch of LinkedIn Live. “Video is the fastest growing format on our platform right now, and the one most likely t ....

Google Ads Improves Search Insights With Click Share

17/02/2019 SMK Editor

Analysing Google Search Ads Just Got Easier and Better To help Google advertisers get a better sense of their search performance, Google has announced the launch of Click Share ....

YouTube’s New Instagram Explore Style Feature

15/02/2019 SMK Editor

YouTube Testing New Organic Reach Driver YouTube is expanding the test of its “Explore” feature, a new discovery tool it first introduced as an experiment within its iPhone app last year. The Explore feature, initially popula ....

Twitter’s Daily User Base Dwarfed By Snapchat

13/02/2019 SMK Editor

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Facebook Launches New Groups Features, Expands Paid Subscriptions

11/02/2019 SMK Editor

Facebook's Latest 'Cash Money' Community Summit Updates  Facebook introduced paid subscriptions for Groups mid-2018, and it has this week announced a further expansion, rolling out the feature to a growing number of partners. ....

What Do Instagrammers Want From Marketers?

08/02/2019 SMK Editor

New Report Shows What 'Grammers Like, Loath & Love About Marketing  Instagram, alongside LinkedIn, probably offers the easiest organic (unpaid) social media marketing opportunities for communicators in 2019. With one bi ....

LinkedIn Usage Up 30% Year On Year

05/02/2019 SMK Editor

Latest Microsoft Results Show LinkedIn Is Flying Once largely the domain of annoying recruiters, ninjas and cheesy business development people, LinkedIn has within the past 24 months finally started to come good. 17 years after launching ....

Google's New Best Practice Guide For Ad Optimisation

03/02/2019 SMK Editor

Optimise Your Google Ad Optimization Score To Win Big Google has released a set of best practices to help Google Ads users improve their optimization* score. The feature was introduced back in August 2018 as part of Google’s major ....