[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook extends fundraising features for Non-Profits

Back in November Facebook for non-profits launched, a resource designed to help non-profits better communicate their story on the social network.

Now Facebook allows anyone to fundraise for non-profits.

Mr Nice Guy

Select users can create a Facebook Page to raise cash for US-based non-profits, and non-profits can also organise users to raise funds on their behalf. So far organisations including the Alzheimer's Association and Oxfam have signed up. 

Pages will include information about the cause and fundraising goal. Users can pledge funds via Facebook, Messenger, and email.

Once a donation is made, the donor will be prompted to share the campaign and invite their friends.

Baby steps

Fundraising has had past success on Facebook. In 2014 the Ice Bucket Challenge raised US$115 million of ALS research.

At first, only a small amount of users can (around 1%) can access the feature, however a wider roll out is expected for US users in the following weeks.

While Facebookers in Australia, Canada, France and 39 other countries can contribute funds.
 

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

Leave a Comment