[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook gets LinkedIn-style job listings

Facebook has begun rolling out a feature that looks to compete with entrenched job search platforms.

Apply Now

Posting jobs on Facebook is nothing new—businesses have long shared listings on their pages.

However, the new feature makes it a core, dedicated service that is sure to have other search networks sweating.

The new feature from Facebook will be made available to business pages. It allows businesses to post job listings officially, complete with ‘Apply Now’ button functionality.

Creating job listings is free, however businesses can also choose to pay to promote the listings in news feeds, as with traditional post boosting or advertisements.

Hostile takeover?

The likes of LinkedIn and Glassdoor have been put on alert by Facebook’s latest gambit.

Capitalising on their unparalleled user base, Facebook’s new job listing feature might just have the clout to knock the established employment search platforms off their perch.

Staggered rollout

Currently, the new feature is only available for businesses in the US and Canada. Should it prove popular, you can expect a wider roll-out to follow.

Click here to find out more.

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment